Image
  • Company
    • Locations
    • Meet the Team
    • Awards & Accreditations
    • Sigma History
    • Three Hills Capital Partners
    • New Supplier
  • Contact
Menu
  • Home
  • Solutions
    • Construction
    • Mechanical & Electrical
    • GNFR Consolidation
    • Fixtures
    • Shop Fitting
    • Store Closures
  • Sectors
    • Retail
    • Accommodation
    • Office
  • Case Studies
  • Our Thinking
    • Blogs
    • News
    • Guides
  • Careers
Image
  • Company
    • Locations
    • Meet the Team
    • Awards & Accreditations
    • Sigma History
    • Three Hills Capital Partners
    • New Supplier
  • Contact

Sainsbury’s

Image

Sainsbury’s Selly Oak - Case Study


Home » Portfolio » Sainsbury’s

Sainsbury’s redevelopment of the iconic former battery factory site in Selly Oak, Birmingham, was one of their largest and most strategically important store development projects in recent years.

The newly built store hosted several experimental trial formats over a range of different categories. As a highly trusted national installation provider to Sainsbury's, Sigma were appointed to complete the installation work across multiple categories.

The Challenge


This was one of Sainsbury’s most high profile store openings for many years and had been 10 years in the planning.  It was to become a pilot for Sainsbury’s new experimental format, featuring elements of a hybrid supermarket and department store.  The overall project involved a culmination of numerous new store concepts and trials, all being brought together in one place for the first time. 

As the chosen provider, Sigma were tasked with installing many of the new store concepts, within a 4 week period, to include:

  • New Wellness hub to position Sainsbury's as a comprehensive health food retailer
  • New concept Habitat concession, fully integrated into the main store environment with display room settings
  • Revamped fragrance & beauty sections, highlighting new premium brand displays as part of a wider Beauty Big Bets trial
  • New seasonal display framework, designed to enable rapid changeover of high impact season-specific displays
  • New concept toy store
  • New formats for bakery, produce & BWS categories
  • New Petrol Filling Station gondola installation
 
 
  • “Sigma’s support through Tony, Jess and the rest of the Sigma team was integral to Selly Oak landing in such a well received way – the store was fantastic on opening day.”


    ADAM PETFORD
    Project Manager – Sainsbury’s

How We Added Value 


Project Management:

Close collaboration with the Sainsburys project management team to agree a clear project plan.  Full store audit and contingency planning prior to project launch.  Daily communication throughout the project and highly responsive installation team planning.

Equipment Call-off

Full management of equipment call-offs of relevant categories, with full client visibility.

Buffer stock management

Additional back-up stocks retained for any critical equipment to eliminate risk, as part of the contingency plan.  Residual stock subsequently re-allocated to further trial stores.

Supplier orchestration for delivery phasing


Co-ordinating multiple suppliers to ensure equipment availability in line with the project plan.

Phased equipment installation


Phasing closely co-ordinated with the installation teams to reduce costs and minimise disruption within a highly dynamic construction environment.

Accommodating daily plan changes

The nature of the project involved multiple untested concepts within a single project.  Sigma responded to 16 plan changes over a 4 week period, demonstrating a high level of flexibility and rapid reaction capability.

Rapid equipment call-off

Sigma co-ordinated all short notice changes to suppliers and ensured seamless supply. In most cases, existing planned deliveries were utilised to eliminate remedial costs.

 
Seasonal Fixtures
Image
Image
Toy Shop
Image
Beers, Wines & Spirits
Image
Beauty Big Bets

Our Client Ratings:

0%

Adherence to specification


0%

Quality in exceptions handling


0%

Flexibility to changes


0%

Correct skills supply for job completion


0%

Effectiveness of ordering vs. equipment recycling


0%

Snag-free project delivery


Image

Let us show you how we can transform your commercial space...


UK Tel: +44 (0) 845 521 0258

Email: info@sigmagrp.co.uk

View next Case Study...


Image
Download Case Study
Image
Image

Useful Links


Privacy Policy
Cookie Policy
Modern Slavery
News
Careers
Covid 19 Policy
Covid 19 Risk Assessment
Covid 19 Operational Sites

United Kingdom

Alpine Court
Glasshoughton
Castleford
West Yorkshire
WF10 4TL

China

Building 5, Hongqiao HUB
99 Shaohong Road
Minhang District
Shanghai

Australia

302-306 Waverley road
Malvern East
Melbourne
VIC 3145

United Kingdom


Alpine Court
Glasshoughton
Castleford
West Yorkshire
WF10 4TL

China


Building 5, Hongqiao HUB
99 Shaohong Road
Minhang District
Shanghai
Image
© Sigma Retail Solutions Copyright 2020 | Website by Browndog

Send us a Message


  • *
We use cookies on our website to give you the most relevant experience by remembering your preferences and repeat visits. By clicking “Accept All”, you consent to the use of ALL the cookies. However, you may visit "Cookie Settings" to provide a controlled consent. Read More
Cookie SettingsAccept AllReject All
Manage consent

Privacy Overview

This website uses cookies to improve your experience while you navigate through the website. Out of these, the cookies that are categorized as necessary are stored on your browser as they are essential for the working of basic functionalities of the website. We also use third-party cookies that help us analyze and understand how you use this website. These cookies will be stored in your browser only with your consent. You also have the option to opt-out of these cookies. But opting out of some of these cookies may affect your browsing experience.
Necessary
Always Enabled
Necessary cookies are absolutely essential for the website to function properly. These cookies ensure basic functionalities and security features of the website, anonymously.
CookieDurationDescription
cookielawinfo-checkbox-analytics11 monthsThis cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Analytics".
cookielawinfo-checkbox-functional11 monthsThe cookie is set by GDPR cookie consent to record the user consent for the cookies in the category "Functional".
cookielawinfo-checkbox-necessary11 monthsThis cookie is set by GDPR Cookie Consent plugin. The cookies is used to store the user consent for the cookies in the category "Necessary".
cookielawinfo-checkbox-others11 monthsThis cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Other.
cookielawinfo-checkbox-performance11 monthsThis cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Performance".
viewed_cookie_policy11 monthsThe cookie is set by the GDPR Cookie Consent plugin and is used to store whether or not user has consented to the use of cookies. It does not store any personal data.
Performance
Performance cookies are used to understand and analyze the key performance indexes of the website which helps in delivering a better user experience for the visitors.
CookieDurationDescription
_gat_gtag_UA_117337100_11 minuteGoogle uses this session cookie to distinguish users.
_wpe-auth1 minuteWP Engine uses this session cookie to distinguish users.
Analytics
Analytical cookies are used to understand how visitors interact with the website. These cookies help provide information on metrics the number of visitors, bounce rate, traffic source, etc.
CookieDurationDescription
_ga2 yearsThis cookie is installed by Google Analytics. The cookie is used to calculate visitor, session, campaign data and keep track of site usage for the site's analytics report. The cookies store information anonymously and assign a randomly generated number to identify unique visitors.
_gid1 dayThis cookie is installed by Google Analytics. The cookie is used to store information of how visitors use a website and helps in creating an analytics report of how the website is doing. The data collected including the number visitors, the source where they have come from, and the pages visited in an anonymous form.
_hjid1 yearThis cookie is installed by Hotjar. The cookie is used to calculate visitor, session, campaign data and keep track of site usage for the site's analytics report. The cookies store information anonymously and assign a randomly generated number to identify unique visitors.
SAVE & ACCEPT
  • Home
  • Solutions
    • Construction
    • Mechanical & Electrical
    • GNFR Consolidation
    • Fixtures
    • Shop Fitting
    • Store Closures
    • Back
  • Sectors
    • Retail
    • Accommodation
    • Office
    • Back
  • Case Studies
  • Our Thinking
    • Blogs
    • News
    • Guides
    • Back
  • Careers